A good word is like honey…

 

Our Words

Secure

Established

Stable 

Inventive

Custom

Fresh

Innovative 

Adaptive

Resourceful

Simplified

Relevant

Empowering

Human

Personal 

Authentic

Expert

Smart

Strategic

Approachable

Kind

Helpful

Prepared

Proactive

Positive


Not Us

Rigid

Stiff

Cold

Dated

Bossy

Legalistic

Behind

Green (new)

Passive

    Unaware

Uncaring

Distant

Prideful

Superior

Belittling

Inferior!

Subservient 

Irksome

Corporate

Inconvenienced

Demanding

Out of touch

Limiting